The Yard Machines brand was introducing two lightweight snow throwers (Snow Fox and Snow Buster) for people who only need to clear steps or small pathways. We were asked to create logos and packaging.
Our designs convey the ease and user-friendliness of the products. Colors were selected to work in a winter setting but still communicate with warmth. The result is a package that dramatizes an effortless, effective solution to the problem of snowy walks.